In an article published by Bloomberg Businessweek on October 23, Jonathan Fahey reports on the high cost of traditional energy and its effect on the growing solar industry. “Real estate companies are racing to install solar panels on office buildings," he writes. "Utilities are erecting large solar panel 'farms' near big cities and in desolate deserts. And creative financing plans are making solar more realistic than ever for homes.”
While San Diego solar energy has traditionally not been the first choice, it’s quickly becoming the most popular alternative energy source for new construction as well as gaining popularity as an installation in older buildings. While solar is still three times the price to install as traditional energy systems, solar energy installations rose by 102% from 2009 to 2010 – showing an enormous increase in the amount of people willing to pay more for long-term sustainable energy (not to mention no electricity bills).
The prices of building and manufacturing solar panels are falling quickly, but most Americans are still relying on government subsidies to be able to afford solar panels. The benefits of solar energy are starting to outweigh the price, and people are more willing to pay for long-term sustainable energy.
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